If you’re a blogger, you know how important Pinterest is when it comes to driving traffic to your blog. Not only is it a great source of traffic, but it can also help you grow your brand and connect with your audience. But, to get the most out of Pinterest, you need to create eye-catching, attention-grabbing images that will make people want to click through to your blog. Here are some tips on how to create Pinterest-sized images that drive blog traffic.

Why Pinterest is Important for Bloggers 📌

Pinterest is different from most social media platforms. Unlike Facebook or Instagram, Pinterest is all about discovering and sharing content. It’s a search engine, not a social network. And, that’s why it’s so important for bloggers. Pinterest is a place where people go to find inspiration, ideas, and solutions. If you can create images that appeal to these needs, you can drive a lot of traffic to your blog.

A person typing "Pinterest" on a computer keyboard

Creating Pinterest-Sized Images 📌

The first step in creating Pinterest-sized images is to make them the right size. Pinterest recommends that images be 735 pixels wide by 1102 pixels tall. This size is perfect for Pinterest’s layout and will make your images stand out. When creating your images, remember to keep them vertical. Vertical images take up more space on the Pinterest feed, so they are more likely to catch someone’s eye.

A computer screen with a Pinterest board with images of different sizes

Designing Pinterest-Sized Images 📌

The design of your Pinterest-sized images is crucial. You need to create something that is visually appealing and stands out from the crowd. There are a few design elements that you should consider:

  • Color: Use bright, bold colors that will catch the eye. Avoid using too many different colors and stick to a color scheme that matches your blog’s branding.
  • Typography: Use easy-to-read fonts that will stand out against the background. Remember, people will be scrolling through their feed quickly, so you need to make sure your text is visible.
  • Images: Use high-quality images that are relevant to your blog post. Avoid using generic stock images. Instead, try to create your own images or use images that you have taken yourself.

An image of a Pinterest feed with different images designed in different styles

Adding Text 📌

One of the best ways to make your Pinterest-sized images stand out is to add text. Adding text can help you communicate what your blog post is about at a glance. Make sure to keep your text brief and to the point. Use a large font size, and consider using bold or italicized text to highlight important words or phrases.

An image of a Pinterest feed with different images designed with text overlays

Branding your Images 📌

Branding your images is an important part of building your blog’s recognition. Make sure to add your blog’s logo or URL to your images. This will help people associate your blog with the content you’re sharing on Pinterest.

An image of a Pinterest feed with different images branded with logos or URLs

Creating Multiple Images for One Blog Post 📌

Creating multiple images for one blog post can help increase the visibility of your content. It also gives people more options to pick an image that best resonates with them. Try creating multiple images with different text or image variations to see which one performs better on Pinterest.

An image of a Pinterest board with multiple images of the same blog post but in different designs

Conclusion 📌

Pinterest can be a powerful tool for bloggers, but to make the most of it, you need to create Pinterest-sized images that are visually appealing, informative, and on-brand. By following these tips, you can easily create images that will drive traffic to your blog and help your brand stand out on Pinterest.

An image of a person using Pinterest on a laptop with a smile on their face