Hey there, indie filmmakers! 👋🏼 Are you struggling with getting your film out to the masses? Are you tired of getting rejected by big distribution companies? Fear not, as the world of digital distribution has opened up new doors for indie filmmakers like you to release your work to a wider audience. In this blog, we’ll delve into the different digital distribution models available, the benefits of digital distribution, and tips on how to get started.

Understanding Digital Distribution Models 💿💻

Digital distribution can be broken down into four main models:

  1. Download-to-own (DTO)
  2. Download-to-rent (DTR)
  3. Subscription video on demand (SVOD)
  4. Ad-supported video on demand (AVOD)

💿 DTO involves purchasing a digital copy of the film to own forever, similar to a DVD purchase. 💻 DTR involves renting a digital copy for a set period of time, usually 24-48 hours. 📺 SVOD involves access to a library of films for a monthly fee. 📹 AVOD involves watching the film with ads interspersed throughout, similar to traditional TV.

It’s important to evaluate each option and determine which fits your film best. For instance, if your film is a niche product that might not be in high demand, DTO might be the best route to take as it provides direct payment for your work.

A filmmaker holding up a digital copy of their film on a laptop

The Benefits of Digital Distribution 🚀🌟

Digital distribution has several key advantages for indie filmmakers:

  1. Wider audience reach: With digital distribution, your film can be accessible to audiences worldwide.
  2. Lower costs: Digital distribution eliminates the need for physical media, cutting down on production and distribution costs.
  3. More control: Filmmakers can maintain control over their work and how it’s distributed.
  4. Increased revenue: With more options for distribution, independent filmmakers can potentially earn more revenue.

These benefits can be immense for indie filmmakers, as it provides greater flexibility and control over their creative output.

A collage of various digital devices (phones, computers, tablets) displaying different films available for digital distribution

Tips for Getting Started 🤓👀

So, you’re ready to start digitally distributing your film? Here are a few things you should keep in mind:

  1. Research, research, research: Look into the different digital distribution platforms available and evaluate which fits your film best.
  2. Follow submission guidelines: Each platform has individual submission guidelines that you must adhere to.
  3. Promotion is key: Don’t sit back and wait for people to stumble upon your film. Create a social media presence and solicit reviews from trusted critics.
  4. Monitor your revenue: Make sure to keep tabs on your revenue and report any discrepancies with the distribution platform.

By following these tips, you’ll give your film the best opportunity for success, and allow your creative vision to reach audiences worldwide.

An indie filmmaker setting up a laptop and projector for a film screening event

So, there you have it – a brief overview of navigating the world of digital distribution for indie filmmakers. As technology continues to advance, we can only expect more opportunities and platforms to emerge for independent creatives to showcase and share their work. Keep exploring, stay creative, and don’t give up on your dream of bringing your work to the world. 🌎🎬

A digital poster with the title of the blog written above a collage of various digital distributors' logos