The Do's and Don'ts of Guest Posting: A Guide for Beginners 📝

Are you new to the concept of Guest posting and want to learn what it’s all about? It’s a great way to increase traffic, build brand awareness, and establish your authority in your niche.

But, like anything else, guest posting has its fair share of Dos and Don’ts. In this blog, we’ll go over some of the critical things you need to know to make sure your guest post is a success.

Do’s

Do Your Research 🕵️‍♀️

Before you start pitching your guest post, you should do thorough research. Start by identifying blogs within your niche and engaging with them. You can join their community and comment on their blog posts.

Once you have an idea of the blog’s style and tone, you can pitch your guest post to them. This way, you can make sure your post aligns with their blog’s style and tone and increases the chances of getting your post accepted.

Do Follow the Guidelines 📖

Every blog has a set of guidelines that you need to follow to get your post published. Make sure you read and understand the guidelines before you even start writing your post.

Follow the guidelines to the tee since it’s one of the primary reasons why posts get rejected. Review them again before you submit your post.

Do Make Your Post Engaging 🤩

An engaging post is an essential part of guest posting. Make sure your post is readable, informative, and engaging.

Choose your topics wisely and make sure your content aligns well with the blog’s audience. Use headlines, images, graphs, and bullet points to make your content more visually appealing.

Do Promote Your Post 📣

Once your post is published, you need to promote it. Share it on your social media channels and let your audience know that you’ve written a guest post.

Make sure you ask the blog owner to share your post as well. This way, you can get more exposure for your post and drive more traffic to your site.

Don’ts

Don’t Be Too Salesy 🙅‍♀️

When writing a guest post, it’s easy to fall into the trap of being too promotional. The blog owner doesn’t want to publish a post that feels like a sales pitch.

Make sure your post is informative, helpful, and valuable to the reader. This way, you can establish yourself as an authority in your niche and attract more followers.

Don’t Plagiarize 🚫

Plagiarizing is a serious offense and can result in the blog owner rejecting your post and damaging your reputation. Make sure you write original and unique content, and always cite your sources.

Use online tools like Grammarly and Copyscape to check for duplicate content and plagiarism before submitting your post.

Don’t Ignore the Comments 💬

Guest posting is all about building relationships, and part of building relationships is responding to your readers’ comments.

Make sure you respond to comments left on your post and engage with your readers. This way, you can build a loyal following and establish yourself as an authority in your niche.

Don’t Forget to Follow Up 📧

If you don’t hear back from the blog owner after submitting your post, don’t assume it has been rejected. Follow up with the blog owner after a week to check on the status of your submission.

This way, you can get feedback on your post, fix any potential issues, and resubmit if necessary.

And there you have it, the Do’s and Don’ts of guest posting. Always remember that guest posting is about building relationships, providing value, and establishing your authority in your niche. Happy guest posting!