👋 Hello there, fashion fauns 🦌! Are you in awe of the streetwear market or just looking for a new venture to invest in? Look no further, as we unravel the most valuable streetwear brands that are taking the industry by storm. Before we dig deep, let’s begin by explaining what streetwear actually is and why it has become so lucrative.

What is Streetwear? 🤔

Streetwear is a fashion trend that emerged from skate, surf, and hip-hop culture in the 1980s. It is characterized by its casual, comfortable, and practical clothing that is typically worn by the youth and young adults. The style includes graphic tees, baggy pants, hoodies, sneakers, and various accessories. Over the years, streetwear has evolved to become a mainstream style and has even found its way onto high-fashion runways.

Why Invest in Streetwear? 💸

Streetwear has become a billion-dollar global industry and has shown no signs of slowing down. With the rise of social media and e-commerce platforms, streetwear brands have become more accessible to consumers worldwide. The hype created around limited-edition drops and collaborations with high-end fashion labels has only added to the allure of the market. Investing in streetwear not only provides a valuable return on investment but also allows for the opportunity to own rare and exclusive items.

The Most Valuable Streetwear Brands 💎

Supreme 💫

Supreme is a skateboarding shop turned streetwear brand that has taken the industry by storm. Founded in 1994 by James Jebbia in New York, the brand has become synonymous with exclusivity and hype. Collaborations with high-end fashion brands, such as Louis Vuitton, have only added to the brand’s appeal. In 2017, Supreme was acquired by The Carlyle Group for $2.1 billion, making it one of the most valuable streetwear brands in the world.

Supreme storefront in New York

Off-White 🕸️

Off-White is a luxury streetwear brand created by Virgil Abloh, also the artistic director of Louis Vuitton. The label is known for its minimalist designs with distinctive branding features such as the iconic diagonal stripes. The brand has collaborated with Nike, Levi’s, and Moncler, among others, and has been embraced by athletes and musicians alike. In 2020, the brand was valued at $2.6 billion, making it one of the fastest-growing streetwear brands in the market.

Off-White runway show during Paris Fashion Week

A Bathing Ape 🦍

A Bathing Ape, also known as BAPE, is a Japanese streetwear brand created by Nigo. The brand is characterized by its iconic ape-head logo and bold graphic designs. The brand has collaborated with many high-end fashion brands such as Comme des Garçons, Supreme, and Nike. Fans of the brand include celebrities such as Pharrell Williams and Kanye West. In 2011, the brand was acquired by Hong Kong fashion conglomerate I.T Limited and is now valued at over $1 billion.

BAPE logo on a storefront in Tokyo

Summing Up 💼

Streetwear is a lucrative market that has shown no signs of slowing down. The exclusivity and hype created around limited-edition drops and collaborations have only added to the allure of the industry. Supreme, Off-White, and A Bathing Ape are some of the most valuable streetwear brands in the market today. Their success has been driven by their unique branding and collaborations with high-end fashion labels. Investing in streetwear not only provides a valuable return on investment but also allows for the opportunity to own rare and exclusive items.

Thanks for reading, and happy investing! 💰👕

A person wearing a Supreme hoodie, Off-White pants, and BAPE sneakers