Hey there, ecommerce enthusiasts! Are you considering BigCommerce as your platform but not quite sure if it is the right fit for your business? Well, you’re in luck because we have done the research and have all the pros and cons of BigCommerce right here. Let’s dive into them, shall we? 😉

Pros 😍

User-Friendly Interface

One of the best things about BigCommerce is its user-friendly interface. The platform is easy to use, even for those who are just starting out. The interface allows you to navigate through the platform without feeling lost. Most importantly, the platform is intuitive, making it easy to add new products, manage orders, and handle payments.

A screenshot of the BigCommerce dashboard

Scalability

BigCommerce is scalable, meaning that as your business grows, so can your ecommerce store. The platform provides more features and functionalities as a business grows, giving its users a seamless experience. You will not have to worry about changing your ecommerce platform as your business gets bigger.

A graphic representation of scalability

SEO-Friendly

BigCommerce provides SEO-friendly features to make your website more visible on search engines. It allows you to optimize your website with customizable URLs, meta descriptions, and title tags, among others. This ensures that your ecommerce website appears higher on search engines, leading to more traffic and sales.

A screenshot of the BigCommerce SEO settings

Wide Range of Payment Gateways

BigCommerce provides a wide range of payment gateways that allow you to accept payments from customers all over the world. The platform integrates seamlessly with popular payment gateways like PayPal, Stripe, and Square. BigCommerce also supports local payment gateways in various countries. This makes it easy for customers to pay for your products, no matter where they are located.

A screenshot of the BigCommerce payment gateway settings

Cons 😕

Limited Customization

While BigCommerce is user-friendly, it does have its limitations in terms of customization. Some advanced features require technical knowledge, making it harder for some businesses to utilize certain features. The platform does provide customization tools but they are limited compared to other platforms.

A screenshot of the BigCommerce theme customization options

Cost

BigCommerce can be expensive. The platform offers a number of pricing options, but the most robust package can be costly. This may be difficult for small businesses on a tight budget.

A graphic of a person holding cash

Steep Learning Curve

Although relatively user-friendly, BigCommerce can be difficult to learn for some users. The platform offers many features, but it takes time to understand how to use them effectively. It’s important to note that this does not apply to everyone. Some users may find BigCommerce easy to use depending on their experience with ecommerce platforms.

A photo of a person scratching their head in confusion

Limited App Store

BigCommerce’s app store is relatively limited compared to other ecommerce platforms. While it does offer some useful apps, it does not offer the same breadth of integrations and extensions as other platforms.

A screenshot of the BigCommerce app store

Final Thoughts 🤔

BigCommerce is a great platform for those who want a scalable and SEO-friendly ecommerce website. The platform’s user-friendly interface allows businesses to quickly onboard and start selling. However, BigCommerce’s limitations in customization and high pricing packages may be deal breakers for some. If you’re looking for a customizable ecommerce platform, you may want to consider other options. But if you’re looking for a user-friendly and scalable platform, BigCommerce may be the perfect fit for your ecommerce needs.

A graphic of a person sitting in front of a computer, feeling accomplished

So, there you have it, folks! Our honest review and analysis of the pros and cons of BigCommerce. We hope this helps you make an informed decision about which ecommerce platform to choose. Happy selling! 😊