Hey there, fellow humans! đź‘‹

Today, we’re going to talk about something that’s been on the rise for a while now – voice-activated assistants. With technology advancing day by day, it’s no surprise that we’re now able to communicate with our devices through our voices. But, did you know that writing SEO-friendly content for voice-activated assistants is different from writing for traditional search engines?

In this blog, we’ll be discussing some tips to help you write better content optimized for voice search. So, get ready to turn your writing game up a notch! 🚀

1. Conversational Tone

Voice-activated assistants are designed to mimic human-like conversations. So, it’s crucial to keep your content conversational and relatable. Always consider the user’s search intent while writing your content. Try to answer the user’s query in simple sentences that sound like how a human would.

A person sitting on a couch talking to a voice-activated assistant

2. Long-Tail Keywords

Long-tail keywords have become even more relevant since the rise of voice searches. That’s because users tend to speak to their devices in complete sentences, rather than typing keywords on a search engine. So, when researching keywords, try to include long-tail phrases. You can also use tools like AnswerThePublic to find out what questions people ask regarding your topic.

A person typing on a computer while looking at keyword research

3. Local Optimization

Did you know that 46% of voice searches have local intent? That’s why optimizing your content for local search is crucial. To do this, include your city or region in your keywords, and use terms like “near me” or “closest to me.”

A map showing the location of a business on a mobile phone

4. Structured Data Markup

Voice-activated assistants rely heavily on structured data to understand your content. It’s essential to markup your website with structured data so that search engines can help users find the information they need. Use schema markup to highlight your business address, phone number, and hours of operation.

A website with structured data markup

5. Mobile-Friendly

Most voice searches happen on mobile devices, so it’s essential to optimize your website for mobile devices. Ensure that your website is fast, responsive, and easy to navigate on a mobile screen. Also, make sure that your content is easy to read by using short paragraphs, headings, and bullet points.

A person holding a mobile phone while browsing a website

6. Focus on Q&A

Q&A pages are perfect for voice search optimization. Users tend to ask their devices questions like “what is,” “who is,” or “how to” questions. So, including a Q&A section on your website can help you rank in voice search results. Make sure your answers are concise and informative.

A person looking at a website that has a Q&A section

We hope these tips help you create better content for voice-activated assistants. Remember, writing for voice search engine optimization requires a different approach to traditional SEO. Always keep the end-user in mind and write high-quality, conversational content that provides value to the user. Happy writing!

A person with a speech bubble above their head containing the words "voice search"