The dos and donts of social media and digital reputation management
Hey there! 👋🏼 My name is Sarah and I’m here to share some tips and tricks when it comes to social media and digital reputation management. I see so many people out there who make mistakes online and end up hurting their reputations, and that’s where I come in to help!
DO: Research and monitor yourself online 🔍
It’s important to know what’s out there with your name on it. Google yourself and see what pops up. This will give you an idea of what people see when they search for you, and you can take action if there is anything that needs to be removed or hidden. It’s also a good idea to set up Google Alerts so that you get notified whenever a new result with your name pops up.
DON’T: Overshare personal information 🙅🏼♀️
Yes, social media is all about sharing, but not everything needs to be shared. Be mindful of what you post online, and remember that anything you share can be seen by anyone. Avoid posting personal information such as your address, phone number, and other sensitive details.
DO: Keep your profiles professional 🤵🏻
Your social media profiles are a reflection of you, so keeping them professional is key. This means having a clear profile picture, a bio that accurately describes you, and content that is appropriate. Use proper grammar and spelling, and avoid using slang words or inappropriate language.
DON’T: Post content without thinking it through 🤔
Before you post anything online, take a moment to consider how it will be perceived. Is it something that could potentially be offensive or hurtful to others? Is it something that you would be embarrassed to show your grandmother? If you’re not sure, then it’s probably best to not post it.
DO: Engage with your audience 👥
Social media is all about building relationships and engaging with others. Take the time to respond to comments and messages, and show appreciation for those who engage with you. Make an effort to follow and support other accounts that align with your brand or interests.
DON’T: Engage in negative online interactions 🙅🏽♂️
It’s easy to get caught up in online drama, but don’t fall into the trap. Avoid engaging in negative interactions with others, even if they throw shade your way. It’s always better to take the high road and maintain a positive reputation online.
And that’s it! Following these dos and don’ts will help you build and maintain a positive digital reputation. Remember, what you post online stays online, so always think before you hit the “share” button. 😉
